McDonald’s ICGT & RCAI Name Winner in Atlanta Weekend Featuring Donald Lawrence, Kierra Sheard, Sir the Baptist and More (PHOTOS)!

Tour host and media personality Lonnie Hunter engages grand prize winner Aarion Rhodes (L-R)on stage prior to her showstopping audition at the first-ever Golden Voice Talent Showcase. The showcase is offered in select markets of the 13th Annual McDonald’s Inspiration Celebration Gospel Tour and is in partnership with RCA Inspiration.

Hello World,

This past weekend, McDonald’s USA brought the first-ever Golden Voice Talent Showcase and in-depth Master Class to Atlanta as part of the 13th Annual McDonald’s Inspiration Celebration Gospel Tour.

This is the first time the Golden Arches has offered a two-day empowering and educational experience as part of its free nationwide tour. The tour is an extension of McDonald’s Black & Positively Golden campaign, an initiative that shines a brilliant light on Black excellence through the areas of empowerment, education and entrepreneurship. The Golden Voice Talent Showcase and Master Class were produced in partnership with RCA Inspiration.

GOLDEN VOICE TALENT SHOWCASE: The power-packed experience kicked off with the Golden Voice Talent Showcase Friday night at the Riverside Epicenter. Twenty-four hopefuls from as near as metro Atlanta to as far as Rochester, NY, auditioned before a crowd of gospel music fans and judges, including musical powerhouses Donald Lawrence, Kierra Sheard and Sir the Baptist. RCA Inspiration Vice President of Marketing Damon Williams joined the judging panel, giving aspiring singers feedback on their performances. In the end, Atlanta-native Aarion Rhodes, blew away the judges and onlookers with a traditional gospel hymn. She took home the grand prize, which included opening for the McDonald’s Inspiration Celebration Gospel Tour concert the following day in her hometown.

MASTER CLASS: The following morning, the showcase judges joined tour host Lonnie Hunter for an in-depth Master Class, held at New Birth Missionary Baptist Church. The panelists gave an intimate crowd an inside look into the music business.

CONCERT:The exciting weekend culminated with a much-anticipated, explosive concert featuring performances by Donald Lawrence, Kierra Sheard, Sir the Baptist, Tye Tribbett, Keke Wyatt and DJ Standout. The event was hosted by Lonnie Hunter and drew approximately 6,000 attendees to New Birth.

Atlanta-native Aarion Rhodes took home the grand prize at the first-ever Golden Voice Talent Showcase. As part of the prize, Rhodes got to open the Atlanta concert of the 13th Annual McDonald’s Inspiration Celebration Gospel Tour on June 22. The showcase is offered in select tour markets and is in partnership with RCA Inspiration.

DJ Standout, Kierra Sheard, Donald Lawrence and Sir the Baptist (L-R) join grand prize winner Aarion Rhodes (Center) on stage after the first-ever Golden Voice Talent Showcase. The showcase is offered in select markets of the 13th Annual McDonald’s Inspiration Celebration Gospel Tour and is in partnership with RCA Inspiration.

Twenty-four contestants eagerly await the announcement of the night’s top performers at the first-ever Golden Voice Talent Showcase. The showcase is offered in select markets of the 13th Annual McDonald’s Inspiration Celebration Gospel Tour and is in partnership with RCA Inspiration.

DJ Standout spins during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour pre-show in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

Hip-hop gospel artist Sir the Baptist performs during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour concert in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

Famed gospel vocalist Kierra Sheard performs during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour concert in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

Vocal powerhouse Keke Wyatt performs during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour concert in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

Legendary music director and producer Donald Lawrence performs during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour concert in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

Gospel music vocalist Tye Tribbett performs during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour concert in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

Atlanta-area McDonald’s Owner/Operator John Hurt delivers remarks during the 13th Annual McDonald’s Inspiration Celebration Gospel Tour concert in Atlanta. The tour is an extension of McDonald’s Black & Positively Golden campaign, which celebrates Black excellence through education, empowerment and entrepreneurship.

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