Tag Archives: marketing and promotion

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So You Want To Write a Book?

Hello World, 

I have wanted to be a book author since I learned how to read! Thankfully, my dream was realized in 2012 when my first book “After the Altar Call: The Sisters’ Guide to Developing a Personal Relationship With God” was released. And now I’m working on my second book – a novel about four women (three who are single and one who is married) searching for lasting love in Atlanta, the media-proclaimed capital of the tragic single black female. It’s my love letter to single black women and the A and an ode of sorts to my single years in the A…More to come…

If you have ever dreamed of writing a book, you need to check out this FREE conference this weekend! Presenting SORMAG’s Online Conference 2013 which will be held Nov. 1-3. Below is more information about the conference. I will be participating in three panels: “Meet the Christian Author,” “Networking” and “Marketing.” For more information about the conference and to register, go to this link.

DAY 1 – New Writers – November 1  sormag

Online Panels – These panels will be hosted on the blog.

Editing

1. Dyanne Davis

2. Alice Wootson

3. Rose Jackson-Beavers

4. Cindy Matthews

5. Rae Lori

6. Sherelle Green

Turning an Idea into a Book

1. Leslie J. Sherrod

2. Alice Wootson

3. Nathasha Brooks

4. Angel de Amor

5. Sherelle Green

6. Dorcas Graham

Ask The Author

1. Abiola Abrams

2. Leslie J. Sherrod

3. Alice Wootson

4. Serenity King

5. Cindy Matthews

6. Rae Lori

7. Barbara Joe Williams

Creating An Ebook

1. Pat Simmons

2. Lyn Cote

3. Rae Lori

4. Terri J. Haynes

5. TL James

6. Tremayne Moore

How to Start a Street Team

1. Piper Huguley

2. LaShaunda Hoffman

Time Management

1.Shelia Goss

Meet The Publisher

Gwen Hayes – Entangled

Suzanne Hartmann – Castle Gate Press

Andrea Wilson – Divine Garden Press

Live Panels – These panels will be hosted live on the phone.

Why Your Kindle Book Isn’t Selling – 7pm central time

1.Cheryl Ferguson – The Ferguson Literary Agency

How To Start a Writer’s Group – 8 pm central time

1. LaShaunda C. Hoffman

2. Terri J. Haynes

3. Piper Huguley

4. Frances Frost

5. Ann Fields

The Business Side Of Writing – 9 pm central time

1. Jennifer Cole AKA – Parker J Cole

2. Serenity King

3. Dorcas Graham

4. TL James

5. Piper Huguley

6. Dr. Linda Beed

DAY 2 – Readers- November 2

Online Panels – These panels will be hosted on the blog.

Meet The Christian Author

1. Pat Simmons

2. Leslie J. Sherrod

3. Lyn Cote

4. Rose Jackson-Beavers

5. Jacqueline Holness

6. Pastor Danyelle Scroggins

7. Dr. Linda Beed

Meet The Romance Author

1. Ann Clay

2. Dyanne Davis

3. Serenity King

4. Angel de Amor

5. Sherelle Green

6. Savannah J

7. Barbara Joe Williams

8. Rochelle Alers

Meet The Mainstream Author

1. Abiola Abrams

2. Shelly Ellis

3. Cheryl Lacey Donovan

4. Makenzi

5. Nevea Lane

6. Rita Karnopp

7. Marissa Monteilh

Meet The Non- Fiction Author

1. LaTara Bussey

2. D.S. White

3. Andrea Wilson

4. Abiola Abrams

5. Arnita L. Fields

6. Janice R. Love

7. Yvette Bentley

Meet The Poet

1.GPA

Live Panels – These panels will be hosted live on the phone.

How to Review A Book – 4pm central time

1. Dorcas Graham

2. Terri J. Haynes

3. Tremayne

4. Piper Huguley

5. Rita Karnopp

6. Michelle Monkou

7. Ella Curry

How To Keep A Book Club Going – 5 pm central time

1. Savannah J

2. Frances Frost

3. TaNisha Webb

Social Media and Readers – 6 pm central time

1. Abiola Abrams

2. Tremayne Moore

3. M.J. Kane

4. Tyora Moody

5. Ella Curry

6. LaShaunda Hoffman

DAY 3 – Published Authors – November 3

Online Panel – These panels will be hosted on the blog.

Using Kindle Author Platform

1. Lyn Cote

2. Nevea Lane

3. Shelia M. Goss

4. AlTonya Washington

Writing Sequels

1. Angelia Menchan

2. Shelly Ellis

3. Dyanne Davis

4. Angel de Amor

5. Pat G’Orge Walker

6. TL James

Blog Tour Providers

1. Paulette Harper

2. Renee Williams

3. Cheryl Lacey Donovan

4. Nevea Lane

5. Ella Curry

Networking

1.Jacqueline Holness

2. LaShaunda C. Hoffman

3. Makenzi

4. Ella Curry

5. Barbara Joe Williams

6. Lisa Y. Watson

7. Makasha Dorsey

8. Yvette Bentley

Always On Stage

1.Angela Breidenbach

Live Panels – These panels will be hosted live on the phone.

How To Work With a Book Club – 4 pm central time

1. Savannah J

2. Ella Curry

3. TaNisha Webb

Indie Publishing Panel -5 pm central time

1. Ann Clay

2. Rose Jackson-Beavers

3. Ruthie Robinson

4. Frances Frost

5. Rita Karnopp

6. Stephanie Casher

7. Marissa Monteilh

8. Dr. Linda Beed

Marketing – 6 pm central time

1. LaShaunda C. Hoffman

2. Jacqueline Holness

3. Paulette Harper

4. M.J. Kane

5. Cheryl Lacey Donovan

6. Ella Curry

Any thoughts?

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Reflections: After the Altar Call a year later…

Hello World,

My Delta line sisters with copies of my book at the release party…

A year ago today, a long cherished dream came true…My first book, while officially released on Feb. 14, 2012, was presented to friends, family members and supporters on Feb. 10, 2012 at my book release party…It was the visual culmination of a lot of behind-the-scenes hard work…I worked hard to get a book deal…It took me 7 years…I worked hard to secure interviews with one of my favorite Christian celebrities Sherri Shepherd and Bishop Vashti Murphy McKenzie, the first female bishop of the A.M.E. church and the granddaughter of Delta Sigma Theta Sorority Incorporated founder Vashti Turley Murphy. I worked hard to get women from all walks of life to share intimate details of their lives and about their personal relationships with God so that other women would be encouraged. I labored in prayer to God because I wanted the book to blessed by the Holy Spirit. I planned out my marketing and promotion time line six months in advance of the book release to make sure I could get as much publicity as possible. If you want to know more, read this “I’m Bout It Bout It aka Marketing & Promotion Month 7 (And It.Don’t.Stop.).” I.WAS.DRIVEN. And I could go on and on…And I have had some good results regarding best seller lists, various accolades, etc.

But a year later, while the best seller lists, various accolades have meant a lot to me, what matters most is this…And I haven’t shared this story before…On the night of my book release party, I was a little perturbed that the venue where my party was held wasn’t entirely shut down for my party…I guess that’s neither here nor there a year later…But anywho, needless to say, there ended up being a few guests at my party that were not expressly invited…LOL…Remember that happened in the family reunion cookout scene in the movie “Poetic Justice?” Anyway, as I was trying to make sure that all of the various elements of the book release party were coming together from the door prizes, to the food, to the entertainment, etc., a woman came up to me and asked me if could she speak with me. I realized that I hadn’t invited her so I wandered what she had to say so I replied, “Yes.” Apparently, she had gotten a copy of my book and wanted to speak with me about it. She told me that she had just prayed that morning about knowing more about God because of some things she was going through, and she felt that my book was the answer to her prayer…I.WAS.DONE.

I’m ashamed to say I hadn’t thought about that woman in a while, but it came back to me this week as I was reflecting on my first year as a published author…I’m human…I love praise and accolades and there is no doubt that I want to sell lots of books and all of that…but I’m also a Christian…If this book has only helped one person develop a personal relationship with God, then it was worth all of my hard work…Of course, I want to reach more than just one person…but each and every one of us are precious to God…Read the Parable of the Lost Sheep and the Parable of the Lost Coin if you don’t believe me…

So I have a request today, if my book has helped you to develop a personal relationship with God, e-mail me at jacqueline@afterthealtarcall.com and let me know…

Any thoughts?

 

 

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The Vision I Had in My Head aka Debuting My New Book Cover Woo Hoo!!!

Hello World!

It’s official. I have gingerly stepped my big toe in the rapids that are the marketing and promotion of a book, and I’m hoping that I have enough stamina and skill to swim to the other side. There are so many ways that you can market and promote a book it’s easy to get overwhelmed with it all. But I believe I’m off to a very good start!  I have an awesome book cover that totally captures what I had in my head…

This is what I had in my head….This photo was taken circa 2000 on a trip with friends to the Bahamas. When I encountered this lovely one-room stone church, I knew I had to take a picture in front of it….I never knew that years later this would be the image that conveys why I wrote After the Altar Call: The Sisters’ Guide to Developing a Personal Relationship With God. It’s amazing how God works because He is truly working all things together for our good —  even before we know it! When you become a Christian, it seems that the scariest part of the task is walking down that long, sometimes lonely aisle to the front of the church to meet the pastor at the altar (where you publicly confess your faith in Jesus Christ.) But once you’ve done that, you realize that it’s much more scary to try to live as a Christian in a world that is hell-bent on squelching all faith in our Creator…That’s why I love that I’m sitting at the doorway of the church, away from the altar although it is still in sight…

I submitted this photo to my publishing company, Nevaeh Publishing, when I was asked for cover art ideas, and I hoped that this image could translate into an appropriate book cover…Months later, I am elated at the result! Kudos to the graphic artist 🙂

What do you think? And if this is your first time encountering my blog, let me tell you about my book in case you want to buy it when it becomes available in February 2012!!! (I have my marketing and promotion hat on now…)

After the Altar Call: The Sisters’ Guide to Developing a Personal Relationship With God is a fresh, real and relevant how-to manual for black women who desire to move past the “church speak” and into an intimate relationship with their Creator. What makes this book unique from other “relationship with God” books is that this book is written from a black perspective and spans a variety of issues typically not included in one book – from being thrice-married to leaving the Jehovah’s Witnesses.

 As a seasoned journalist, I have interviewed black women from diverse backgrounds to discover what having a personal relationship with God is truly about – beyond the initial “come to Jesus” moment typically associated with the altar call experience. I give readers a rare, personal look into the lives of these women, identify the precepts these women used to develop a personal relationship with God given their life experiences, and create a plan for readers to craft their own relationship with the Father.

 The book includes interviews with 24 remarkable women with compelling stories such the “The View” co-host Sherri Shepherd,  Bishop Vashti Murphy McKenzie, the 117th elected and consecrated bishop of the African Methodist Episcopal Church and the first woman elected to Episcopal office in over 200 years of A.M.E. history; and Valorie Burton, life coach, author and co-host on the Emmy award- winning show “Aspiring Women” and the former co-host of the national daily television program “The Potter’s Touch” with Bishop T.D. Jakes.

Any thoughts?

P.S. Again, if you have any creative marketing and promotion ideas, let me know in your comments. I’m pretty much open to anything short of skywriting the name of my book on the actual release date…but then again…lol…

P.P.S. If you happen to know the name of this little church in the Bahamas, let me know. I would love to send a letter or something to the people of this church…